SEO Basics: Titles, Descriptions & Heading Tags

Strategy #2: Meta Tags For SEO If you read our last blog, you’ll know that we covered how to write SEO-friendly content as it relates to SEO strategies you can get started on today. Today, we dive into what you can do to optimize your webpage meta tags to improve performance in the organic search […]

SEO Basics: SEO-Friendly Content

What is Search Engine Optimization? Search engine optimization is the practice of improving a website’s rank (or position) in the search engine result pages organically. Websites ranked in a higher position receive more impressions and clicks than those in lower positions, resulting in more traffic to your website. Picture Google – the SERPs (search engine […]

Top 5 Ways to Optimize Your Google Business Profile

Optimizing your Google Business Profile (previously known as Google My Business) not only helps consumers choose your business over your competitors but also increases the effectiveness of your local marketing efforts. Google’s algorithm for ranking business profiles considers both relevance and proximity; in addition to, the quality of information and activity associated with the profile. […]