What is User Experience and How Does It Play Into Your Website?

First impressions are important, and in many cases, your website can be the first impression a user has of your business or brand. Everyone wants to have a good-looking website, but it’s about more than the design! Outside of the overall design of your website, you also want to be sure you are providing a […]

WHY YOU SHOULD INCLUDE VIDEO IN YOUR MARKETING STRATEGY

When it comes to watching videos on the web, it is safe to assume that most people think of YouTube. But there are a lot more ways to publish videos for your marketing needs. Not only is video marketing a great way to show off your creative and technical skills, it has become the most […]

7 BENEFITS OF MARKETING VIA PINTEREST

Let’s face it, the Mad Men days of advertising are over. With the great advancements in technology, advertising has taken on many different forms, channels, trends, and techniques.  Since its launch in 2010, Pinterest has steadily become the third most popular social media platform among adults in the United States. The concept and purpose of […]